De Lorenzo strongly opposes animal testing and does not use this practice nor any derived ingredients in the manufacture of its products.
Our complete haircare range is proudly cruelty free and vegan friendly.

De Lorenzo works in harmony with nature.
Our products are vegan certified and accredited by Choose Cruelty Free (CFF), using plant based and certified organic ingredients that are sustainably farmed and wild harvested wherever possible.

Today, we continue to ensure responsible manufacturing, plus look for every opportunity to increase our environmental accountability across all areas of our business. We say no to pertochemicals, animal testing and animal-derived ingredients. Most of our ranges are grey water safe, paraben free and Sodium Lauryl Sulfate (SLS) free.

De Lorenzo is proud to be one of the few Australian made professional haircare brands who create the products that are conceived, researched, developed, tested, manufactured and dispatched all under the one roof.